WHERE WE FIT
First Insight created a real-time software service to significantly improve not only how but also when consumer data is applied in retail decisions. From design creation, to product selection, to marketing efforts, we give customers an active voice and you a means to listen (and learn!)
Learn more >>>
HOW IT WORKS
Available as a cloud-computing model, test hundreds of items among thousands of influential consumers. In as little as 48 hours, gain early insight on trends, products, attributes and customer demand.
Learn more >>>
WHO WE ENGAGE
Our platform allows you to engage with the most relevant audience, including current customers, store associates and consumers at large. Using online gaming technologies, we create an entertaining and empowering customer experience.
Learn more >>>
In the News
"Trying It On" - From the June 2010 issue of MR Magazine
"How Social Media Reveals What Consumers Want Before Your Merchants Buy" - April 26, 2010 - Retail Solutions Online
"Solution Spotlight: First Insight Brings Consumer Trends to Retail Decision Makers" - Thursday, 22 April 2010 - Retail Touch Points


