Earlier this year we decided to sponsor the inaugural ReMode conference in LA on November 13 – 14. Since then our anticipation and excitement for the event have only continued to grow. With less than a month until the event, we wanted to share some of the reasons we’re a proud sponsor - and some reasons you should consider attending.
The Reason the Event Was Created
ReMode is different than any retail event that currently exists because of the premise behind it. The show is all about promoting innovation and sustainable fashion. The event touts:
In a world where the fashion industry is the second largest polluter and the consumer is the new channel, the industry must evolve with clear purpose and transparency. From the yarn to the final consumer, design to manufacturing, and financing to marketing, the industry’s entire value chain must move towards a more sustainable and omnichannel business.
The issues outlined above are top of mind for the First Insight team. Our Customer-Centric Merchandising platform actually helps retailers and brands to create and launch innovative products and reduce their waste.
Retailers and brands leveraging this technology are able to better gauge the amount of inventory that should be created for each product. This greater accuracy also allows them to avoid developing products that will never make it to the store shelf.
Additionally, by coupling Voice of the Customer technology with 3D CADs, retailers and brands can completely avoid creating physical samples or small production runs for in-store testing only to have them fail. This technology allows companies to test at various times throughout the product development process, and retailers and brands get results in a few days rather than several months.
As another benefit, this technology can provide an in-depth look at the shape of the demand curve at various price points. With that understanding, brands and retailers are able to ensure their products are priced where they can sell the highest amount at full price, avoiding markdowns, margin erosion and negative press about their environmental impact.
The Attendees
Given the theme of the event, there’s a diverse group of attendees. Sustainability and innovation are two principles that are top of mind for all retailers and brands. From big to small, apparel to accessories, there’s always a reason to come together to discuss these key issues.
Speakers for the event are touted as fashion’s most innovative thinkers, doers and boundary pushers. Attendees are equally interesting, and we look forward to connecting with as many as possible.
All the Ways to Connect with First Insight
We are excited about all the ways retailers and brands can experience First Insight at ReMode. First, you can find the First Insight team at booth #405. We’re part of the ReThink pillar, which is dedicated to consumer trends, benchmarks and groundbreaking innovations. Be sure to stop by our booth to chat with our team about our latest innovations and how our technology can help on your path to more sustainable fashion.
First Insight CEO Greg Petro will be speaking at 10:45 a.m. on Tuesday on the ReThink stage. His session, “The Modern Retailer and Brand: Agile, Customer-Obsessed and Tech Savvy,” will discuss how retailers and brands are leveraging technology to shorten the supply chain, boost margins and decrease costs.
On Wednesday at 12:40 p.m. the First Insight team will host a workshop on “Achieving Real Results By Incorporating the Voice of the Customer (VoC).” In this interactive session, attendees will have the opportunity to learn how some of our most successful customers are leveraging VoC to drive real results.
Lastly, as a unique opportunity, First Insight is offering ReMode attendees a trial Insight. Users can leverage the First Insight Customer-Centric Merchandising Platform to test products in one of their future assortments to identify winning products and design elements before costly investments are made. It’s easy to set up and you’ll have actionable data within 24-72 hours.
We’d love to connect with you at the show. Simply fill out the form here and we’ll contact you to schedule a time.
If you’re interested in attending, but haven’t registered yet, you can use the code FIRSTINSIGHTATREMODE for 15% off your ticket. Find more information regarding costs and the agenda here.
