Greg Petro's Forbes Blog
Greg Petro's Forbes Blog
First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.
Greg Petro's Forbes Blog
How Gen Z Fashion Brands Shein and Temu Exploit a Legal U.S. Tariff Loophole
Greg Petro's Forbes Blog
Led by Gen Z, the Retail Industry Crisis Brews Over New Film Exposé
Greg Petro's Forbes Blog
How Wawa Became America’s Best-Loved Convenience Store and a Retail Phenomenon
Greg Petro's Forbes Blog
Half of Consumers Say AI-Generated Ads Are a Turnoff
Greg Petro's Forbes Blog
Consumer Ad Overload Is Eroding Retailers’ Digital Marketing Efforts
Greg Petro's Forbes Blog
Sinking Consumer Confidence Raises Odds of a 2025 Recession
Greg Petro's Forbes Blog
Retailers Seek Gen Z as Core Groups Age Out, Families Shrink
Greg Petro's Forbes Blog
Social Media Marketing to “Zennials” Is Complex, but Effective
Greg Petro's Forbes Blog
Forecasters Predict Tepid Holiday Sales Growth as Consumers Lean In to Austerity
Greg Petro's Forbes Blog