Greg Petro's Forbes Blog
Greg Petro's Forbes Blog
First Insight CEO Greg Petro is widely recognized as a thought leader who challenges the status quo. Read his thought-provoking perspectives in his weekly Forbes articles.
Posts about Branding:
Greg Petro's Forbes Blog
Express, Inc.’s New Boss Is a Retail Branding Maven
Greg Petro's Forbes Blog
How Abercrombie Survived Aging Preppies and COVID to Become a Wall Street Darling
Greg Petro's Forbes Blog
Bed, Bath & Be Gone: Inside The Wreck Of An Iconic Brand
Greg Petro's Forbes Blog
Brand Accountability Matters: Say What You Mean and Mean What You Say
Greg Petro's Forbes Blog