Greg Petro's Forbes Blog
Posts about Gen Z:
Greg Petro's Forbes Blog
Retailers Seek Gen Z as Core Groups Age Out, Families Shrink
Greg Petro's Forbes Blog
Social Media Marketing to “Zennials” Is Complex, but Effective
Greg Petro's Forbes Blog
How Ross, Warby Parker, and Cava Are Defying a Choppy Economy
Greg Petro's Forbes Blog
The Gen Z “Underconsumption” Trend: The Canary in the Coal Mine?
Greg Petro's Forbes Blog
Gen Z May Be the Most-Studied Consumer in History: Here’s What We Know So Far
Greg Petro's Forbes Blog
Big Retail’s Trending Brand Is Private Label, Led By Gen Z
Greg Petro's Forbes Blog
Brands Like OBEY and Gucci Confront a New, Shifting Post-Covid Normal
Greg Petro's Forbes Blog
On Its 40th Birthday, J. Crew’s Classic-Loving Demographic Is Aging Out
Greg Petro's Forbes Blog
Is Sustainability Sustainable in Retail?
Greg Petro's Forbes Blog
Gen Z Set To Lead Retailers Into The Metaverse
Greg Petro's Forbes Blog