Summary of Coverage:

Greg Petro, chief executive officer of First Insight Inc., discusses using social media games to bring retail products to market. Petro talks with Bloomberg’s Pimm Fox and Carol Massar on Bloomberg Radio’s "Taking Stock" on April 25th.

Please click here to listen to the interview.

Bloomberg_Radio_1

April 28 2014 by Greg Petro for Bloomberg TV

Greg Petro social media Bloomberg TV

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Bloomberg Radio – First Insight’s Greg Petro on Engaging Consumers with Games

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