First Insight CEO on Changing Consumer Behaviors, Industry Outlook

In this video, Editor-in-Chief Joe Keenan interviews Greg Petro, CEO at First Insight, the world’s leading customer-centric merchandising platform, to learn about the company's recent U.S. consumer behavior research around the coronavirus health crisis. First Insight conducted consumer surveys on Feb. 28, March 17, and April 3 to track changes consumers are making in the wake of the spreading coronavirus. Listen as Petro shares some of the changes he's seen in U.S. shoppers, what trends the surveys revealed in relation to consumer spending, and the implications of the findings for retailers. He discusses a few way retailers can stay viable during this uncertain time, how supply chain disruption and inventory cuts factor into retailers' decisions going forward, and his outlook for the retail industry and consumer behavior for the remainder of 2020.

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What Retail Executives Say About Supply Chain Disruption: Shortages, Pricing and Delays

We partnered with The Wharton Baker Retailing Center to create a comprehensive infographic exploring our findings.

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The State Of Consumer Spending: Gen Z Influencing All Generations To Make Sustainability-First Purchasing Decisions

We partnered with The Wharton Baker Retailing Center and asked consumers in the U.S. how sustainable practices are impacting shopping habits and purchase decisions.

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Free Ebook

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Roundtable Video

Kohl's Creates Value W/Predictive Analytics

Learn How First Insight's Predictive Tools Fuel Kohl's Success

As one of the world's leading omnichannel retailers with more than 1,100 stores in 49 states, Kohl's is leveraging First Insight's predictive analytics solution and voice-of-the-customer data to improve their business.

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Webinar

Consumer Sustainability Survey 2021

The First Industry-Wide Consumer Study On Shoe Sustainability

This industry-wide survey aims to create a critical baseline that brands and retailers can use to ensure they understand what consumers actually comprehend, what terms and phrases resonate best, and what areas they should prioritize.

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Supply Chain & Pricing

Navigating Disruption

How The Rockport Company is Optimizing Assortments and Pricing with Data + Digital Product Testing

Learn how The Rockport Company created a new product playbook powered by the Voice of the Customer and predictive tools.

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Case Study

HOTTER SHOES ATTRACTS YOUNGER AUDIENCE VIA ‘VOICE OF CUSTOMER’ ANALYTICS

While the Covid-19 pandemic hit most retailers hard, it created uniquely intense challenges for Hotter Shoes. Hotter needed to build up its e-commerce presence and appeal to a new group of shoppers at the same time.

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