Inflation May Dampen the Growth of Organic and Sustainable Products

First Insight's report found that 30% of US adults are cutting back on organic/premium foods due to rising costs.

The trend: Consumers want to buy sustainable products, such as Patagonia’s merchandise made from recycled materials and organic foods. And they’re willing to spend an additional 10% (or more) on those items, per a survey conducted by First Insight and the Baker Retailing Center at the Wharton School of the University of Pennsylvania.

What Retail Executives Say About Supply Chain Disruption: Shortages, Pricing and Delays

We partnered with The Wharton Baker Retailing Center to create a comprehensive infographic exploring our findings.

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The State Of Consumer Spending: Gen Z Influencing All Generations To Make Sustainability-First Purchasing Decisions

We partnered with The Wharton Baker Retailing Center and asked consumers in the U.S. how sustainable practices are impacting shopping habits and purchase decisions.

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Roundtable Video

Kohl's Creates Value W/Predictive Analytics

Learn How First Insight's Predictive Tools Fuel Kohl's Success

As one of the world's leading omnichannel retailers with more than 1,100 stores in 49 states, Kohl's is leveraging First Insight's predictive analytics solution and voice-of-the-customer data to improve their business.

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Webinar

Consumer Sustainability Survey 2021

The First Industry-Wide Consumer Study On Shoe Sustainability

This industry-wide survey aims to create a critical baseline that brands and retailers can use to ensure they understand what consumers actually comprehend, what terms and phrases resonate best, and what areas they should prioritize.

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Supply Chain & Pricing

Navigating Disruption

How The Rockport Company is Optimizing Assortments and Pricing with Data + Digital Product Testing

Learn how The Rockport Company created a new product playbook powered by the Voice of the Customer and predictive tools.

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Case Study

HOTTER SHOES ATTRACTS YOUNGER AUDIENCE VIA ‘VOICE OF CUSTOMER’ ANALYTICS

While the Covid-19 pandemic hit most retailers hard, it created uniquely intense challenges for Hotter Shoes. Hotter needed to build up its e-commerce presence and appeal to a new group of shoppers at the same time.

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• Younger consumers are driving the trend, as 75% of Gen Z said sustainability is more important to them than brand.
• Growing interest in sustainability helped propel US organic sales 12.4% in 2020 and another 2.3% in 2021, according to the Organic Trade Association’s Organic Industry Survey.
• It is also helping attract investors’ funding. For example, recycled cotton fiber company Recover, which works with retailers such as Primark, Inditex, and Lands’ End, recently announced a $100 million funding round.

READ THE FULL ARTICLEat InsiderIntelligence.