Retail's 'Big Show', the National Retail Federation's Annual Convention & Expo, which took place in New York this week, is an annual opportunity for retailers to tap into the latest technologies for improving everything from customer analysis to inventory management. Here we highlight some of the latest launches and developments.
First Insight enhances voice analytics platform
First Insight has launched a major expansion of its Voice of Customer Analytics platform. The new capabilities build on its enterprise-grade digital product testing solution to enable scale and data security for companies introducing high volumes of new products each year. The enhancements also deliver a deeper understanding of the products customers will buy and why they buy them, including attribute-level analytics and tools to asses the interaction between items within an assortment. Enhancements include aggregated dashboard analytics and tagging, compliance with data security standards, enhanced attribute analysis, and interactions analysis.
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