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First Insight has been making headlines for over a decade. Browse our press coverage for thought leadership, industry news, partnership announcements, and more.

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Posts about Men's Apparel:

Press Coverage

Brands are catering to male 'creatures of habit' as menswear surges

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Press Coverage

As Men's Market Swells, Customer-centric Merchandising Can Drive Sales

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Press Coverage

Think Tank: As Men's Wear Skyrockets, Retailers Need to Reconsider Strategy

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Press Coverage

Here's Why Brands Should Be Targeting Male Shoppers

Press Coverage

Study Reveals Shopping Behavior Convergence Between Men and Women

Press Coverage

Why Data Alone Won't Deliver Customer Centricity

Press Coverage

Men Are More Likely Than Women to Check Prices Online Before Making a Purchase, Says Study

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Press Coverage

The new ‘power shopper’ is…

Press Coverage

Male Shoppers Are More Likely to Check Prices on Amazon for a Deal

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Press Coverage

Rue21 uses predictive analytics for buying decisions

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Press Coverage

Rue 21 Taps First Insight to Test New Products

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Press Coverage

Using Data and Consumer Insights to Be Better Merchants

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