Reports
First Insight continuously supports the industry with insights from consumer research studies, price elasticity analysis, and more. Explore our reports & white papers for learnings that can move your business forward.
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- Strategy & Planning
- Design, Merchandising & Sourcing
Concept Research, Ideation & Sourcing Have your consumers guide you on early concept ideas and trends.
Product Design Insights Create products more consumers will love and value.
Assortment Building Create more successful assortments.
Assortment Rationalization Optimize investments and remove the long tail.
- Pricing
- Supply Chain Planning
- Marketing & Selling
